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AISI Brochure Reveals that Styled Steel Wheels Offer Higher Profit

A new eight-page brochure from American Iron and Steel Institute (AISI) answers several important questions about wheels, such as: What do consumers want and expect in passenger car and light truck...

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Aluminum’s Grip on Wheel Market Softens as Styled Steel Wheels Increase OEM...

The rally cry today among wheel manufacturers, “if aluminum can do it, steel can do it better,” must be effective because OEMs are increasing their use of highly styled steel wheels. The applications...

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Steel Industry Offers Lower Cost, Lighter Weight Solutions for Wheels

The North American steel industry has developed a lightweight, styled microalloy steel wheel that is lighter in weight and lower in cost compared to current-production cast aluminum wheels.

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Study Shows Styled Steel Wheels Shatter Perception

A study sponsored by American Iron and Steel Institute (AISI) and conducted during November / December 2000 by Burke, Inc., an internationally recognized market research firm, indicates that replacing...

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Steel Wheels: AISI Introduces Lightweight Microalloy Steel Wheels

Article addressing how automotive stylists can reduce weight and cost, without sacrificing consumer appeal by using Lightweight Microalloy Steel Wheels.

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Steel Wheels: Steel Industry Reveals Light Truck Wheel Innovation

Results of the Light Truck Wheels Study initiated by the Wheels Task Force of American Iron and Steel Institute.

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What do Consumers Want in a Wheel?

The SMDI Wheels Task Force worked closely with wheel manufacturers, trim suppliers and car companies and conducted consumer research to answer pertinent industry questions.

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The Wheels Task Force of the Steel Market Development Institute Launches...

This project is a great opportunity to demonstrate the benefits of steel wheels, including the ability to help lightweight a vehicle beyond its structure.

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New Study Confirms Lightweight Styled Steel Wheels Equivalent in Mass to...

This new steel wheel design provides automakers with a great foundation for a lightweight, affordable wheel that consumers will love.

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Lightweight Steel Twist Beam Achieves 30 Percent Mass Reduction At Lower Cost...

Advanced steel suspension part helps automakers meet fuel economy standards.

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SMDI's North American International Auto Show Press Kit

SMDI's North American International Auto Show Press Kit

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Advanced Steel Featured on 2014 North American Truck of the Year Winner

New steel technologies provide the safety, reliability and performance today’s customers seek.

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Steel Market Development Institute Press Conference Tuesday, Jan. 14 at 3:10...

Press conference and steel company exhibits showcasing steel solutions to help automaker meet 54.5 by 2025.

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Consumers View Advanced High-Strength Steel as the Answer to Safety,...

New steel technologies provide the safety, reliability and performance today’s customers seek.

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College Students Unveil Renderings at Steel Market Development Institute’s...

Scholarships awarded to students for communicating lightweighting and styling benefits of steel.

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SMDI Honors General Motors Design Team for Innovative Use of Advanced Steel...

The team was recognized this afternoon during the 13th annual Great Designs in Steel (GDIS) seminar in Livonia, Mich.

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New Guidelines Support Use of the Latest, Lightest Steel Technologies

Advanced High-Strength Steels Application Guidelines Version 5.0 combines metallurgy, forming and joining experiences from around the world.

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SMDI Taps GM’s Dr. Hall as Head of Automotive Programs

Hall will succeed Ronald P. Krupitzer as Vice President Automotive Market for SMDI. Krupitzer will retire at the end of the year.

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World Steel Dynamics Predicts Short-Lived Gains for Aluminum Before Advanced...

Report concludes that steel can easily deliver the weight savings required to meet federally mandated fuel economy targets for most vehicles.

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Advanced High-Strength Steels Will Enable Automakers to Meet Tough New...

New EPA rulemaking also requests comments on life cycle assessment for vehicle emissions

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